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博碩士論文 etd-0605122-212727 詳細資訊
Title page for etd-0605122-212727
論文名稱
Title
醫療⽣態系策略發展與規劃:以威⼒德為例
Medical ecosystem strategy development and planning: A Case Study of WELEADER
系所名稱
Department
畢業學年期
Year, semester
語文別
Language
學位類別
Degree
頁數
Number of pages
74
研究生
Author
指導教授
Advisor
召集委員
Convenor
口試委員
Advisory Committee
口試日期
Date of Exam
2022-05-13
繳交日期
Date of Submission
2022-07-05
關鍵字
Keywords
生態系、數位轉型、一站式服務、以病人為中心、醫療網、虛實整合
Ecosystem, Digital Transformation, One-Stop Service, Patient-Centered, Medical Network, Virtual Physical Integration
統計
Statistics
本論文已被瀏覽 560 次,被下載 193
The thesis/dissertation has been browsed 560 times, has been downloaded 193 times.
中文摘要
台灣2021年上半季健康醫療資通訊的投資金額比前一季成長92%,可知健康產業的數位轉型醫療生態系是重要趨勢,從科技發展來看,雲端平台可以滿足顧客對健康管理的需求,並發現政府在醫療政策施行重視以病人為中心思維,因此發展雲端藥局並建立虛實整合醫療網,滿足人民例行醫療的需求對醫療生態系的形成是一個機會。
數位轉型有三個階段,針對流程數位化階段轉型到創新商業邏輯階段的過程中,發現由於平台各自獨立而產生碎片化的問題,因此提出一站式的整合服務串聯各個環節,透過數位共享、遠距諮詢可以幫助提升流程的智慧化,引導協調可提升可用性。另外發現健康護理是復雜、分散的服務,因此提出使用科技、網絡來加強以病人為中心的服務,透過Stanford Health Care價值活動設計和個性化推薦,去提升顧客的參與感和個性化。
綜合上述,本研究所設計醫療生態系創新整合流程,是以病人為中心的一站式整合服務為核心發展,導入Stanford Health Care價值活動設計方法,配合遠距醫療系統、聊天機器人、個人化推薦系統、引導介面設計、視覺化工具,提升平台可用性和智慧化,使顧客有參與感、個人化、完成任務,提供產業往創新商業邏輯發展的方法論,並提供學術界依據理論所設計醫療生態系之研究與評估衡量的指標。
Abstract
In the first quarter of 2021, health care information communication investments in Taiwan grew by 92 percent. It reveals that digital transformation is an important trend in medical ecosystem. Therefore, in order to meet the needs of people's routine medical care, it is an important opportunity to develop cloud pharmacy and virtual physical integration medical network to form a medical ecosystem.
There are three stages of digital transformation. From the Digitalization stage to the Digital transformation stage, it caused fragmented service due to the independence of the platforms. However, one-stop integrated service connects each service ,through distance consulting make processes intellectual, and coordination can improve usability. In addition, health care is a complex and decentralized service. With Stanford Health Care value activity design and personalized recommendation to strengthen patient-centered services, enhance customer participation and personalization.
As discussed above, this paper aims to design an innovative integration process for the medical ecosystem. With telemedicine systems, chatbots, personalized recommendation systems, guidance interface design, and visual tools, develop one-stop integrated services centered on the patient and implement the design methodology of Stanford Health Care value activities. Improve the usability and intelligence of the platform, enable customers have a sense of participation, personalization, and get the job done. Provide a methodology for the industry to develop innovative business logic, and a medical ecosystem designed by academia based on theoretical indicators for research and evaluation.
目次 Table of Contents
論文審定書 i
致謝 ii
摘要 iii
Abstract iv
目錄 v
圖次 vi
表次 viii
第一章 緒論 1
第一節 研究背景與動機 1
第二節 研究目的與範圍 2
第二章 文獻探討 3
第一節 理論概念與新興科技 3
第二節 產業背景 11
第三章 研究方法論 20
第一節 設計科學研究法 20
第二節 研究流程與步驟 21
第四章 設計與發展解決方案 24
第一節 缺口分析 24
第二節 發展方案 31
第三節 創新商業模式 35
第五章 展示與評估解決方案 44
第一節 案例展示 44
第二節 案例評估 52
第六章 討論與結論 55
第一節 研究成果 55
第二節 研究貢獻 57
第三節 研究限制 59
參考文獻 61

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