本研究探討將共用辦公概念整合至傳統商務中心的策略效益，以應對彈性辦公產業日益激烈的競爭與租戶需求的變化。本文採用質性個案研究方法，深入分析位於台灣高雄的 Sync 商務中心，透過深度訪談、參與式觀察與比較分析，獲取全面性洞見。研究結果顯示，導入共用辦公元素（如協作性活動、共享空間、以社群為導向的管理方式）顯著提升了租戶滿意度與留存率，進而強化 Sync 的市場競爭力。Sync 成功地在實用辦公設施與活躍社群氛圍之間取得平衡，有效吸引並維持多元租戶。然而，研究亦指出在滿足不同租戶需求與優化共享空間使用方面仍存挑戰，顯示持續調整與創新為關鍵。整體而言，共用概念的整合可為傳統商務中心帶來競爭優勢，並為業界提供關於創新經營、社群參與與租戶忠誠培養的實務建議。

In response to increasing competition in the flexible workspace industry and evolving tenant expectations, this study examines how integrating co-working concepts into a conventional business center influences its market competitiveness. A qualitative case study of Sync Co-working Space in Kaohsiung, Taiwan was conducted, utilizing in-depth interviews, participant observation, and comparative analysis to gather comprehensive insights. Key findings reveal that adopting co-working elements – including collaborative events, communal spaces, and a community-oriented management approach – significantly enhanced tenant satisfaction and retention rates, thereby strengthening Sync’s market position. The results highlight Sync’s ability to balance practical workspace amenities with a vibrant community atmosphere to attract and maintain a diverse tenant base. However, the study also identifies challenges in accommodating diverse tenant needs and optimizing shared spaces, indicating that continuous adaptation is essential. Overall, the integration of co-working principles is shown to offer conventional business centers a competitive advantage, and the findings provide insights for industry practitioners on fostering innovation, community engagement, and long-term tenant loyalty in shared workspace environments.

Thesis Verification Letter i
摘要 ii
Abstract iii
Table of Contents iv
Table of Figures vi
Table of Tables vii
Chapter 1 Introduction 1
Chapter 2 Literature Review 4
2.1 Historical Development of Business Centers 4
2.1.1 Advantages and Disadvantages of Business Centers 7
2.1.2 Challenges Faced by Business Centers 9
2.2 Co-Working Spaces 11
2.2.1 Impact of Integrating Co-Working Spaces into Business Centers 13
Chapter 3 Research Methodology 18
3.1 Methodological Approach 19
3.2 Participants 19
3.3 Qualitative Research Method 21
Chapter 4 Case study: Sync Company 24
4.1 Comparative Analysis with Other Co-working Providers 26
Chapter 5 Results: Key Factors Influencing Workspace Selection 29
5.1 Strengths of Sync’s Shared Workspace Model 30
5.2 Challenges and Areas for Improvement 31
5.3 Fostering Collaboration and Innovation Through Shared Spaces 32
Chapter 6 Analytical Scope and Suggestions 35
6.1 Addressing Practical Challenges in Shared Workspaces 36
6.2 Redefining Competitiveness in the Workspace Industry 36
6.3 Implications for Future Workspace Design and Management 38
Conclusion 40
References 42

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