隨著科技的不斷進步和智慧型手機的普及，健身型應用程式（Fitness APP）已成為人們參與健身活動的重要工具。這些APP不僅能幫助用戶實時監測運動數據，還能根據個人身體狀態提供量身訂製的鍛鍊計畫，同時透過社交功能增強用戶間的互動。然而，長期使用這些APP的用戶可能會產生自我消耗的現象，進而影響他們對使用健身型APP進行互動參與的意願。
　　在這項研究中，我們將深入探討自我損耗對用戶在使用健身型APP進行互動參與時的影響，並藉由自我概念和自律來解釋這種現象，同時考察大眾認可對此的影響。本研究旨在更深入地了解當用戶使用不同自我概念的健身型APP時，他們是否因自律程度不同而感到不同程度的自我耗損，以及這種感覺是否將影響他們的行為意圖。此外，我們還將研究用戶對大眾認可的態度如何在這過程中發揮作用，以解釋他們的行為和情感反應。
　　通過結合實驗法跟問卷法，我們期望在本研究中為自我損耗對健身APP使用者的影響提供新的洞見，並揭示大眾認可在這個過程中扮演的角色。這有助於APP開發者更好地滿足使用者的需求，提供更吸引人的功能，從而鼓勵使用者更積極參與健身活動。同時，這也為健身APP的研究領域提供了寶貴的信息，有助於更深入地理解使用者的互動行為和心理反應。

With the continuous advancement of technology and the widespread use of smartphones, fitness applications (Fitness APPs) have become important tools for people to engage in fitness activities. These apps not only help users monitor exercise data in real-time but also provide personalized workout plans based on individual physical conditions and enhance user interaction through social features. However, long-term use of these apps may lead to self-depletion, affecting their willingness to interact with the fitness apps.
In this study, we delve into the impact of ego depletion on users' interactive engagement with fitness apps, explaining this phenomenon through self-construal and self-regulation, while also examining the influence of public recognition. This research aims to understand whether users experience different levels of ego depletion when using fitness apps with different self-construal, depending on their level of self-regulation, and whether this feeling affects their behavioral intentions. Additionally, we investigate how users' attitudes toward public recognition play a role in this process to explain their behavioral and emotional responses.
Through a combination of experimental and survey methods, we aim to provide new insights into the impact of ego depletion on fitness app users and reveal the role of public recognition in this process. This will help app developers better meet user needs by providing more attractive features, thereby encouraging users to participate more actively in fitness activities. At the same time, this study provides valuable information for the research field of fitness apps, contributing to a deeper understanding of user interaction behavior and psychological responses.

目錄
論文審定書 i
摘要 ii
Abstract iii
圖目錄 vii
表目錄 viii
第一章 緒論 1
第一節 研究背景與動機 1
第二節 研究目的 4
第二章 文獻探討 6
第一節 對APP的持續使用意圖及互動參與 6
第二節 自我耗損理論 9
第三節 大眾認可 10
第四節 自我概念 11
第三章 研究架構與方法 12
第一節 研究架構 12
第二節 研究假說 12
一、 大眾認可與健身型APP互動參與 12
二、 自我概念的干擾與健身型APP參與 13
三、 自律與自我耗損 13
四、 運動習慣的干擾與自我耗損 14
五、 自我耗損與健身型APP互動參與 14
六、 健身型APP參與與持續使用意圖 14
第三節 操作型定義與問項 14
一、 大眾認可 15
二、 健身型APP的互動參與 15
三、 健身型APP的持續使用意圖 15
四、 自律 16
五、 自我耗損 16
六、 自我概念 16
七、 運動習慣 17
第四節 研究操弄 21
第五節 研究設計 21
一、 研究對象 21
二、研究流程 21
第四章 研究分析與結果 23
第一節 樣本敘述性統計 23
第二節 操弄檢測 24
第三節 信效度分析 24
一、 信度分析 24
二、 效度分析 25
三、 共線性問題 28
四、 共同方法偏誤 28
第四節 模型及假說驗證 31
第五章 結論與建議 34
第一節 研究結論 34
第二節 學術貢獻 35
第三節 實務貢獻 35
第四節 研究限制與未來建議 36
參考文獻 37
附錄一 研究正式問卷 43
附錄二 線上說明會簡報 49

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