本研究從政治與經濟角度探討近年不少台灣科技企業逃離中國大陸之現象。基於現有理論（折衷理論、波特鑽石理論模型以及雁陣理論），以及本人對四位知名台商管理階層的深度訪談，本文將闡述訪談公司喬遷決策之背後動機。研究成果表示，政治波動，尤其是中美貿易戰，對電子科技業的台商影響較大，進而將其工廠移至越南。此外，研究證實，越南擁有得天獨厚之發展優勢，如地理位置、勞動力資、社會政治穩定性等等。上述優勢使越南成為東南亞最具吸引力的投資目的地之一。最後，作者為越南政府及有意在越設點的台商提出建議，得以改善及克服該國的局限性。

From political and economic perspectives, this thesis examines the phenomenon of leaving Mainland China of many Taiwanese technology firms in recent years. Drawing on existing research (including the Eclectic theory, Porter's Diamond model, and Flying Geese paradigm) and conducting in-depth interviews with four representatives from reputable Taiwanese enterprises (Taishang), this paper sheds light on the factors driving their relocation decisions. The research results reveal that political fluctuations, particularly the US-China trade war, have strongly affected Taiwanese electronic enterprises, prompting them to shift their factories to Vietnam. Moreover, the study confirms that Vietnam possesses exceptional development advantages, such as favorable geography, abundant labor resources, and socio-political stability, making it one of the most attractive investment destinations in Southeast Asia. Finally, the author provides suggestions for the Vietnamese government and Taishang desiring to do business in Vietnam to improve and overcome the country’s limitations.

Table of Contents
Thesis Validation Letter......i
ACKNOWLEDGEMENT......ii
ABSTRACT (Mandarin)......iii
ABSTRACT (English)......iv
INTRODUCTION......1
1. RESEARCH BACKGROUND......3
1.1. Taishang and their global expansion......3
1.1.1. Foreign Investment History of Taishang......3
1.1.2. Taishang ‘Westward’ to Mainland China......4
1.1.3. Taishang ‘Southbound’ to Southeast Asia......6
1.2. Vietnam: the next ‘Asian Miracle’......7
1.2.1. The country profile......7
1.2.2. Vietnam’s business environment......10
1.3. Vietnam – Taiwan relations and Taishang in Vietnam......11
1.3.1. Vietnam – Taiwan Trade Relations......11
1.3.2. Famous Taishang in Vietnam......13
2. LITERATURE REVIEW......15
2.1. Location choices of firms: The trend to relocate to emerging markets......15
2.1.1. The Eclectic paradigm – the choice to go abroad of a firm......15
2.1.2. The Diamond model – the location theory through national competitiveness......17
2.1.3. The Flying geese paradigm – the rise of emerging markets......18
2.2. Relevant studies on Taishang’s relocation......20
2.3. Gaps in the Literature......21
3. RESEARCH METHODOLOGY......22
3.1. Methodological Approach......22
3.1.1. From theoretical perspectives......22
3.1.2. From personal perspectives......24
3.2. Data Collection......24
3.2.1. Cases of Taishang’s relocation......24
3.2.2. Participants......27
3.2.3. Interview Questions......28
3.2.4. Interview Process......30
3.3. Research Framework and Questions......31
4. RESEARCH FINDINGS AND DISCUSSIONS......32
4.1. Geopolitical changes led to the wave of Taishang leaving Mainland China......32
4.1.1. The Impact of the US-China Trade War......32
4.1.2. Taiwanese National Spirits vis-à-vis The Chinese Huge Market......33
4.1.3. Analysis......35
4.2. Vietnam’s business environment is more attractive than the NSP......36
4.2.1. New Southbound Policy – good but not indispensable......36
4.2.2. Vietnam’s Business Environment – Strengths Outweigh Weaknesses......37
4.2.3. Analysis......42
4.3. The Future of Taishang in Vietnam......44
4.3.1. Vietnam is still an ideal destination for Taishang......44
4.3.2. Vietnam’s potential competitors......45
4.3.3. Analysis......46
4.4. Contribution of the Research......47
4.4.1. Theoretical Implication......47
4.4.2. Managerial Implication......48
CONCLUSION......51
REFERENCES......53
APPENDICES......57

List of Figures and Tables
Figure 4: Highlights of Cross-strait Trade (2001-2021)......5
Figure 5: Taishang's investment amount ($M) in China (1992-2022)......6
Figure 6: Vietnam's location on the map......7
Figure 7: Vietnam's population pyramid 2020......8
Figure 8: Map of CTCVN's branches......12
Figure 9: The number of Taiwanese investment projects in Vietnam (1988-2022)......13
Figure 10: The volume of Taiwanese investment (US$M) in Vietnam (1988-2022)......13
Figure 11: Distribution of Taiwanese tech firms in Northern Vietnam......14
Figure 1: The Eclectic Paradigm (OLI Frame)......16
Figure 2: Porter's Diamond Model......17
Figure 3: The flying geese paradigm in Asian economies......19
Figure 12: Research Framework......31

Table 1: Two-way trade between Taiwan and Vietnam (2022)......13
Table 2: Taiwan’s Investment in Vietnam (1988 - 2021)......13
Table 3: Notable Taishang in Vietnam......14
Table 4: List of In-depth Interview Questions......29
Table 5: Summary of the Interview (Part 1)......35
Table 6: Summary of the Interview (Part 2)......42
Table 7: Summary of the Interview (Part 3)......46
Table 8: Summary of Findings and Theories......47

Appendix 1: Vietnam’s largest trade partners (2022)......57
Appendix 2: Top 10 largest investors in Vietnam......58
Appendix 3: Taiwan's Investments in Vietnam by industry (1988-2021)......59
Appendix 4: Letter of Consent......60
Appendix 5: Interview Scripts......61

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